Thanks to this documentary, the people who grow the fibres, design the clothes and the models who showcase the fashion will all be in the same room to watch the film hit the big screens on Friday, August 11th.
The documentary aimed to trace the roots of the natural fibres back to their Queensland source.
“We contacted Queensland cotton growers, the Simmich Family, through our co-sponsor Mack Trucks Australia, and we used our own extensive rural contacts to source Queensland wool growers, the Costello family. Their properties and farming practices were just perfect,” said Palatine Productions producer Sharen Kenny.
The camera crew arrived in Dalby to meet husband and wife Mick and Sam Simmich just as their cotton harvest was at its peak. Palatine Productions used the latest drone technology and 4K cameras to capture the Simmich Farming venture, which has recently been nominated for Queensland Cotton Grower of the Year for 2017.
The cameras turned to “Gradenfloe” Pastoral Company, where a flock of merino sheep were being mustered for shearing. The Costello’s are fifth generation wool growers, and they allowed the cameras into their paddocks and picturesque wool shed to capture some beautiful scenes.
“Rural Queensland is a beautiful canvas to work with. You don’t need to go too far to find images that are both epic and intimate,” said Palatine Productions Director Ian Withnall.
One of 27 designers included in the Parades, renowned Brisbane fashion designer Pia du Pradal took part in the film. Pia has always had a passion for working with cotton and maintains a strong connection with her rural suppliers.
“I love all natural fibres but my favourite fabric is without doubt cotton. I love its versatility and I’m proud that in Australia we produce probably the world’s best quality fibre,” said Pia.
Mark Ferguson, Director of Wil Valor Bespoke Menswear is one of the designers in the parades and an enthusiastic participant in the micro documentary. The Wil Valour label features predominantly Australian wool.
The three and a half minute “Back to Nature” micro documentary will introduce and open each fashion parade throughout Ekka 2017. The Ekka 2017 Natural Fibres Fashion Parades will be held daily at 12.30pm, 1.30pm and 2.30pm during Ekka from 11 to 20 August and will be viewed by more than 80,000 people.